We are constantly growing and looking to expand our services way beyond supplying agricultural products, and offering solutions based on Machine Learning and Data Analysis means helping companies to be ready for the future, as they are two fields that touch every business, big or small.
Having the chance to automate a process, or part of it, using an intelligent software that can learn from humans, can mean a dramatic reduction in costs for a company. Being able to analyze big amounts of data can, for example, increase the sales by forecasting which customers are the ones that will buy again from your company and, again, it can mean reducing costs, by finding out which companies are not worth your attention.
We asked our Artificial Intelligence (AI) development managing director, Mr. Massimo Salomoni, for a practical example.
“You could have a custom social network linked to a clothing brand (could even be part of FB or some other popular one). This custom social network allows your female audience to create their own combination of clothes and shoes. Like dressing a doll, the users could drag and drop different clothes on a virtual version of themselves and then decide to buy them or not. Suppose that, to offer an extra value to your social network, you have a pool of 50 human consultants that can suggest the best combinations to these users. If I can gather data from the users, like how they dress their virtual doll, if they give more attention to shoes or to trousers, if they have a color they prefer and so on, I could train an AI system which learns their tastes. This means not only that you could have your system autonomously suggesting clothes combinations that would be liked by the users, hence increasing the sales, but also show your 50 human consultants a starting point, to give the users a combination they like with a higher success ratio and in a quicker way, hence saving money”.
There are so many examples of intelligent systems out there, and so many yet to be created.
Artificial Intelligence is being used in our everyday life in many ways. Even our washing machine is a small application of artificial intelligence, but we use also complex AI applications daily, like Siri or Cortana.
We are here to help your company, analyzing your needs, finding out which solutions may apply to your problems, helping you to enter the future!